I knew sooner or later Americans would realize that it's not just the seat in your car that should be heated - it's also the seat on your toilet! Apparently growth in the US has been quite strong for the major Japanese 'heated toilet seat' maker Toto, so they have set up a factory in North America to meet demand.

Now the real question is: are people buying them for the heated seat, or for the integrated bidet?

Perhaps people see it as a good alternative to the somewhat ineffective low-flush toilets... ;)