I got a little crazy and spent some money on the website, getting some help with a goofy logo and a new color scheme. I did it through a site called fiverr (not my fault) that does little gigs for five bucks each. It was actually surprisingly worthwhile - five bucks is just small enough that if it doesn't work it's OK, but if it does I feel like I've gotten a deal. If nothing else now I have a goofy avatar to use on websites. The other thing I bought, though, was a new color scheme for the website, and a new logo. You can see both of them on my how to study abroad page that I put together to offer guidance to family and friends who might want to study outside the US.